Last Updated: May 11, 2025
This Privacy Policy explains how Wise Home Buyers (“we,” “us,” or “our”) collects, uses, and protects your personal information when you visit our website or interact with our services, including our lead generation forms on Facebook and Instagram. By using our website or submitting information through our forms, you consent to the practices described in this policy.
1. Information We Collect
We collect personal information that you provide to us directly, such as when you fill out our lead forms on our website or through our ads on Facebook and Instagram. The types of personal information we may collect include:
-
Personal Details: Full name, email address, phone number.
-
Property Information: Property address, city, state, zip code, condition of the property, timeline for selling, motivation for selling, and asking price (if provided).
-
Device and Usage Data: Information about your device, such as IP address, browser type, operating system, and usage patterns (e.g., pages visited, time spent on the site), for analytical purposes.
We may also collect information from third parties, such as Facebook and Instagram, if you interact with our ads or forms on those platforms.
2. How We Use Your Information
We use the personal information you provide for the following purposes:
-
Provide Services: To process your request for a cash offer, follow up with you regarding your property, and facilitate the sale of your home.
-
Marketing and Communication: To send you marketing communications about our services, if you have given your consent.
-
Improve Our Services: To analyze how users interact with our website and forms, so we can improve our offerings.
-
Legal Compliance: To comply with applicable laws, regulations, or legal processes.
We will only use your personal information for the purposes described in this policy or as otherwise disclosed at the time of collection.
3. Sharing Your Information
We may share your personal information with the following parties:
-
Service Providers: Companies that assist us in operating our business, such as title companies, real estate agents, or marketing partners, who are bound by confidentiality obligations.
-
Advertising Platforms: Facebook and Instagram, as part of using their advertising services and lead generation tools.
-
Legal and Regulatory Bodies: If required by law or to protect our rights, property, or safety.
We do not sell your personal information to third parties for their own marketing purposes.
4. Your Choices and Rights
You have the following rights regarding your personal information:
-
Access: Request access to the personal information we hold about you.
-
Correction: Request that we correct any inaccurate or incomplete information.
-
Deletion: Request that we delete your personal information, subject to legal or business exceptions.
-
Opt-Out: Opt out of receiving marketing communications from us.
-
Withdraw Consent: Withdraw your consent for the processing of your personal information, where applicable.
To exercise any of these rights, please contact us using the details provided below. If you are located in the European Union (EU), you may also have additional rights under the General Data Protection Regulation (GDPR), including the right to data portability and the right to object to processing.
5. Data Security
We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure, so we cannot guarantee absolute security.
6. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your experience and analyze usage. For more information about how we use cookies, please see our Cookie Policy.
7. Children’s Privacy
Our services are not directed to children under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete it.
8. International Data Transfers
If we transfer your personal information to countries outside your country of residence, we will ensure that appropriate safeguards are in place to protect your data, such as standard contractual clauses or other mechanisms compliant with applicable laws (e.g., GDPR).
9. Retention of Your Information
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. For example, we may retain your information for legal or business purposes, such as resolving disputes or complying with regulatory requirements.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes by posting the updated policy on our website. Your continued use of our website or services after such changes constitutes your acceptance of the new policy.
11. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
12. Compliance with Laws
This Privacy Policy is designed to comply with applicable data protection laws, including but not limited to:
-
General Data Protection Regulation (GDPR) for users in the European Union.
-
California Consumer Privacy Act (CCPA) for users in California.
-
Other applicable state and federal laws.